Our People

Nutrano farm leaves

At Nutrano, it’s not just about what we grow – it’s also about who grows it.

Our team is made up of talented staff members who share our passion for fresh produce. We have recruited industry professionals to ensure an expert approach towards providing excellent service and produce to our loyal customers.

Jeremy Birt

Chief Executive Officer

Jeremy brings a wealth of global commercial experience across a number of different industries with leadership roles in Sales, Retail Operations, Procurement, Merchandising and Supply Chain. Leveraging on his strong operational management background and experience in helping large national businesses drive successful transformation across many different industries to accelerate Nutrano’s growth momentum. In addition, Jeremy will focus on driving efficiencies and delivering value for our customers and grower partners throughout the agriculture sector.

Vladlen Potapenkov

Chief Financial Officer, Company Secretary

Vladlen joined the business in February 2021 as the new Chief Financial Officer, looking after Finance, IT, Procurement and Governance. Vladlen joins Nutrano with over 15 years of global experience in the food & beverage sector working at a multinational fruit manufacturing company in Europe and Asia-Pacific holding various finance leadership roles and leading transformation projects most recently in Australia.

Anne-Maree Zietsch

Human Resources Manager

Anne-Maree joined Nutrano in May 2021 as the HR Manager for the business. Anne-Maree is an experienced Human Resources Professional with a demonstrated history of working in the transport and healthcare industries, providing first line support to employees and Managers on all HR queries. Anne-Maree is skilled in Compensation, HR Policies, Performance Management, Organisational Development, and Recruitment.

Tania Chapman

General Manager Operations – Sunraysia

Tania leads our Southern operations which encompasses Citrus Farming and Packing Facilities across our Sunraysia properties. Tania brings a wealth of experience both as a citrus grower and her active involvement in the horticulture industry in expert advisory and chairing roles. Tania is a true advocate for the citrus industry and a recipient of the Nuffield Scholarship, studying citrus around the world identifying varieties and market conditions to help increase Australian market share in export markets.

Michael Ladewig

Michael Ladewig

Executive General Manager - Sales and Marketing

Michael joined Nutrano in April 2022 to lead our Sales and Marketing division. Michael brings over 25 years’ experience in FMCG, Ag & Hort sectors working in leadership positions across all sales channels including grocery, foodservice, wholesale, and export markets. Michael has a passion for building and developing great team dynamics as well as driving sustainable growth and category excellence for our customers and end consumers.


Our Growers